Drinking Increased During the Pandemic. What Happens Now?
Originally published in SWHelper.org.
During the pandemic, many people turned to alcohol as a release valve. Indeed, drinking — including day drinking and overdrinking — became somewhat of a punchline, not to mention a social norm. Think about how many times the media recommended Zoom cocktail hours as a way to connect.
In such an alcohol-friendly environment, it’s no surprise that 60% of adults in a recent research study admitted to an increase in alcohol consumption during COVID-19. What’s more, 23% of people attribute their heightened alcohol intake to stress, according to the American Psychological Association.
With numbers like this, the only real winners are beer, wine, and liquor makers and distributors. It’s time we begin to address the overconsumption of alcohol, on a societal and personal level.
Addressing Overconsumption of Alcohol
This ramped-up alcohol intake isn’t just a short-term concern. It’s worrisome for the long haul, too, if it becomes the new normal. Overdrinking has been shown to harm people’s mental, physical, and even social well-being. When it comes to physical health, you’re probably familiar with the risk alcohol poses to the liver, but did you know that alcohol is the third leading preventable cause of cancer (behind only tobacco and obesity)?
With overdrinking, it’s a time for empathy, not shaming. This past year and a half should highlight just how easy it is to slip into unhealthy habits and how difficult it can be to regain your footing afterward. After all, increased alcohol intake wasn’t the only concern during the pandemic. Many individuals struggled with weight gain, insomnia, and screen time, just to name a few areas of concern.
Whether it’s stress eating or doomscrolling, most people are struggling with moderation in one way or another. As more normal life returns, the nation faces a once-in-a-generation liminal moment that a recent Harvard Business Review article described as “an ‘in-between’ time, when perspectives shift, old certainties are challenged, and new ideas emerge.” This moment provides an opportunity to fundamentally change behavior and social norms.
The key to helping others overcome their unhealthy habits is to approach them with empathy and support, not judgment. Certainly, alcohol use disorder is a disease that may require treatment. But can you encourage anyone you know to take stock of their relationship with alcohol and consider whether they would benefit from leveling off their drinking?
Instead of demonizing all alcohol intake — an approach that is likely to be a conversation stopper — you can encourage those who drink to rethink their behavior and attitudes around alcohol. This approach requires more careful communication and messaging, but it can start a productive discussion.
In the same way, social norms have changed regarding smoking, attitudes about drinking can also change. Subtly shifting social norms could lead to more (or less) drinking over time with huge implications for Americans’ health. However, the key is providing a supportive environment with the resources necessary to help anyone who may be struggling with the overconsumption of alcohol.
How to Encourage Healthier Habits Around Drinking
Overconsumption of alcohol can be a life-threatening problem, but that doesn’t mean that anyone should get preachy about what’s best for other people. Instead, you can help others evaluate their relationship with drinking and whether they want to adjust their habits. Here are three ways to be supportive:
1. Ask more questions.
Why are people drinking more? Is it stress? Social expectations? Boredom? There are a lot of reasons people can overindulge, but you won’t know what they are until you start asking. Don’t worry: You don’t have to get confrontational. Instead, you can ask simple questions about habits. Where do they tend to drink? How much have they had in the past week? What other ways do they address boredom or stress besides drinking? These questions can serve as prompts to help people decide the implications for themselves.
2. Make people aware of the support that’s available.
One silver lining of the pandemic has been the number of telehealth services and virtual support groups that have sprung up. Although the original goal was to help people stay healthy while adhering to quarantine and social distancing restrictions, these convenient resources are here to stay. Anyone who needs a little extra help sticking with a new habit just needs a phone or computer.
Moderation Management, for example, is an online community that offers peer accountability and support through virtual meetings and forums. There’s also Cutback Coach, an app that helps users track their drinking habits and set regular goals for themselves. Both of these options are easy to access and use, which can make a big difference for people who need help doing something hard.
3. Encourage people to consider what the experts have to say.
Federal public health experts recommend no more than one drink a day for women and two drinks a day for men. However, many scientists are now saying that one drink per day is enough.
Attempts at humor about portion size aren’t helpful. A full bottle of wine is not considered a single drink, even if you can fit it into a novelty glass. The Centers for Disease Control and Prevention provides guidelines regarding what constitutes one drink. This can be a useful guide or reminder for people who might not realize that they’re drinking more than they should. That generous pour of wine or liquor or the high-alcohol IPA is not considered only one drink.
As the world moves into the post-pandemic era, it will be important to have candid, compassionate conversations about the ways people can live healthier, happier lives. When it comes to drinking, this means changing social norms to encourage moderation instead of normalizing the problem with memes about drinking too much. By working together, we can usher in a future without alcohol reliance or addiction.
Note: SAMHSA’s National Helpline 1-800-662-HELP (4357) is a free, confidential, 24/7, 365-day-a-year treatment referral and information service (in English and Spanish) for individuals and families facing mental and/or substance use disorders.
Workforce Development is Changing To Meet the 'New Normal' and Community Colleges Could be at the Forefront
Originally published in EdNewsDaily
Even before the pandemic, most executives surveyed by McKinsey identified skills shortages at their companies (with more to come), but fewer than half understand how to fill those gaps. Pandemic-bred uncertainty has only heightened the need for a nimbler workforce, including reskilling and up-skilling workers, to meet a future in which 375 million global workers might need to make significant occupational shifts by 2030.
College programs can address those gaps, but recent reporting shows an existential crisis for higher education (and community colleges specifically): Spring undergraduate enrollment fell 5.9% compared to this time last year. Community colleges were particularly hard-hit, with a double-digit enrollment decrease of 11.3% since the previous year.
Can there be a win-win-win for businesses looking for skilled talent, workers who seek more stable and well-paying jobs, and two-year colleges that need to fill their seats? Yes. And it starts with supporting workers and prospective students. Address their barriers and support them in their reskilling or upskilling journey, and the challenges businesses and two-year colleges face will start solving themselves.
Here are four ways we can create a win-win-win scenario for students, businesses, and two-year colleges:
1. More affordable solutions for degree attainment
Students are concerned with costs and crushing student loan debt, and pandemic-related individual economic pressures have exacerbated that. The good news here is that community colleges are a more affordable way to get workers and learners engaged in education. Community college systems have created specialized programs or certifications that help workers obtain the necessary skills without considering significant student loan debt later.
Additionally, the Biden administration’s American Rescue Plan stimulus package provides nearly $40 billion to higher education institutions, including community colleges, to help schools offer financial aid to support people who want to get degrees. The stimulus aimed to pump money into schools with endowments of less than $1 million, with half of the funds designated for emergency financial aid grants to cover students’ attendance costs. The key for community colleges will be communicating these scholarship opportunities to get workers back in the physical or virtual classroom.
2. Changing the narrative about higher and continuing education
In retrospect, the higher education system and “influencers” made a mistake when they pushed the narrative that the only way to a well-paying job was a four-year degree.
As we know, that’s not exactly true.
Those with an associate degree, for instance, earn an average salary of just over $46,000 per year — around $7,300 more annually than those whose education stopped after high school (which translates to an extra $293,000 over a typical 40-year career).
It’s a false choice: Get a four-year degree (and take on tons of student loan debt) to get a well-paying career, or don’t get a four-year degree and prepare yourself for an uncertain and low-paying job. This thinking alienated vulnerable students and left no room to talk about the certification, re-skilling, and up-skilling opportunities for traditional and nontraditional students.
The higher education system needs to change the narrative to elevate the value of training, certification, and two-year degrees.
3. Public-private partnerships
There is a vast delta between technical skills jobs (e.g., welding or solar energy) and people with those requisite skills. Private businesses in these industries are already developing solid partnerships with their local community colleges to expand these skills. We need to continue promoting and supporting these collaborations through strategies such as providing additional funding to bolster the programs or offering tax incentives to encourage businesses to take advantage of them.
On the topic of getting unemployed and laid-off workers back into jobs, business schools and community colleges can complement the private sector. Together, public and private entities can get people back to work while building a workforce that’s stronger than the one before COVID-19. A good example is the Colorado Community College System’s Skill Advance program, which offers customized job training grants for employers. Programs like these provide a clear win for employers (which can subsidize some of the costs of retraining staff members for the future of work) and workers (who gain skills that will keep them competitive in the workforce).
4. Holistic student support beyond just a degree
To get workers into training programs, community colleges need to entice students with more than education. They need to show how they support the “whole student” via financial support, crisis support (such as food and child care assistance), help for emotional distress (pandemic-related or otherwise), and more.
For this reason, institutions are investing in coaching and capacity-building on topics such as trauma-informed care. This coaching can be administered by education social impact organizations such as InsideTrack, which saw a 218% rise in students needing crisis support services between mid-2019 and summer 2020.
Community colleges are already a significant part of the solution in the future of work. But as the world changes at ever-faster rates and technologies such as artificial intelligence chip away at the number of available jobs, community colleges’ role in workforce development will become even more critical.
Post-pandemic, the people who lost their unskilled (or even skilled) jobs have learned the importance of re-skilling and up-skilling. Still, their challenge is access to educational solutions that work for their busy lives.





