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SE2

Facebook is the New Big Tobacco

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Just as businesses and communities had to make a choice in the 1990s – to either ignore the clear evidence that tobacco was killing people to make a profit or to take a stand against Big Tobacco – we need to make a choice today to participate in Facebook’s harm, or to stand against it.

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Member Experience is the New Member Engagement

By  Insights 
Disney MagicBands may not come to mind when you think about creating a great experience for association members. But for Colorado Dental Association Executive Director Greg Hill, MagicBands (i.e., smart watch-like devices that allow Disney...
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COVID-19 and Spanish Communications

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Eric Anderson, our co-founder and senior strategist, interviewed SE2 Director of Content and Creative Juan Cabrera about how effective Spanish language communications can help address the pandemic.

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