The Work
We do this work because communities know what they need.
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Knowing Your Why Can Increase Your Success When Quitting Tobacco
Motivation-centered messaging helped people connect quitting to what matters most—strengthening resolve and follow-through.
PSAs Inspire Parents, Coaches to Prevent Abuse and Support the Well-being of Athletes of All Ages
PSAs equipped parents and coaches with tools to recognize abuse, respond early, and protect athletes at every level.
Bringing Opportunity Closer: A Statewide Push for Skills and Employment
Integrated mass media drove jobseekers and workers to ReadyToRiseCO.org, connecting Coloradans hit hardest by the pandemic with training and career resources.
New COVID-19 Vaccine Campaign Educates Coloradans about Vaccine Safety and Effectiveness
Grassroots partners and community leaders led conversations about vaccine safety, meeting people where they are and building trust through local, culturally grounded outreach.
Changing What’s ‘Normal’: A Presentation on Youth Prevention at the Washington State Public Health Association Conference
When young people lead the message, their peers listen. Social norming campaigns that highlight healthy teen choices don’t just correct misperceptions — they help build connection, confidence, and stronger communities. At this year’s Washington State Public Health Association Annual Conference,…
When Life Gets Harder, Messaging Must Get More Human
When life feels heavier, facts aren’t enough. The messages that break through start with empathy, reflect real struggles, and meet people where they are.
The Human Side of AI: How SE2 Uses Technology Without Losing Touch
We’ve always believed in the power of people — their stories, their insights, and their ability to move communities to action. So when artificial intelligence entered the conversation, we saw it not as a replacement for human creativity, but as…
The Search for Community Takes Us to New and Different Places
Where do we really find community today? From coffee shops to screens, this piece explores why human connection still matters more than ever.
Anatomy of Ethical Storytelling: How We Tell Stories That Heal, Not Harm
At SE2, we believe storytelling is one of the most powerful tools we have to shape opinions, influence policy, and connect with communities. That’s why we’re proud to share our “Anatomy of Ethical Storytelling” poster at ComNet25 in Denver this…
Hispanic Heritage Month: Honoring Our Roots, Strengthening Our Future
We believe that stories shape the way people see themselves and each other. Every campaign, partnership, and conversation we’re part of is rooted in the belief that representation matters and that honoring where we come from is essential to moving…
A Turning Point for Democracy & Belonging in Colorado
Last week’s killing of conservative political commentator and activist Charlie Kirk is a tragedy – for his loved ones, of course, and for anyone who believes in the principle of being able to express their opinions without fear or retribution.…
The Return of Things We Thought Were Gone
“Gays are not welcome here,” said the man through the window of the blacked-out Tesla. My sheepish response, “Oh, really?” But in my defense, it’s not something you expect to hear while walking your dog with your husband of 21…
