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Turning Awareness Into Action

Turning Awareness into Action

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In the Chronicle of Philanthropy, writer Michael Anft considers the sustainable value achieved through large-scale awareness efforts, such as the ALS Foundation’s ice-bucket challenge. He notes a growing belief that while...
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#SXSW Wrap-Up

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It was two weeks of education, health care, interactive media, and other themed events and conferences hosted by innovative organizations and thought-leaders from across the country. Here are the key...
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Enough Already!

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The Colorado Department of Public Health and Environment (CDPHE) came to SE2 with a challenge: How best to educate and engage millennials who causally smoke about the slippery slope of...
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Using Influencers to Move the Meter

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Organizations using more traditional forms of media are finding it increasingly difficult to reach their audience and stand out. It’s not surprising given that:  Online ad blocking continues to accelerate....
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SE2 Welcomes New Associate

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Claire is a fifth generation native of Colorado who was raised in Limon. Claire set off to college at Texas Christian University (TCU) in Fort Worth, TX to be her...
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#SXSWinteractive: Igniting a Movement

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That’s not my opinion; it’s the opinion of nonprofit leaders behind some of the most successful social movement campaigns of the last decade, such as the ALS Ice Bucket Challenge,...
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I Quit!

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Ah, the day you quit. You are brave! Your future is ahead of you! You are scared out of your mind! No, I’m not talking about the day you quit...
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