Insights 
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Five Need-to-Know Insights from SXSW 2018

March 19, 2018

Big ideas from this year’s South By Southwest

This year’s recap of SXSW takes a different approach than previous years.
Inspired by Rohit Bhargava, the author of Non-Obvious: How to Think Different, Curate Ideas & Predict The Future, whose presentation at this year’s SXSW focused on curating trends from across a broad spectrum of sectors, we are curating trends from across the 24 presentations and panels we attended.
Here are the most pressing trends that marketers, communications, and organization leaders were talking about: